The Culture Revolution: How Caring for 12,000 People Built a Fortune 1000 Company

Mentored by the late, great Bob Chapman (author of Everybody Matters), Jason has taken the road less travelled: he chooses to lead his business on a foundation of caring.

Jason Lippert, President and CEO of LCI Industries, explains how he transformed a growth-focused manufacturer into a culture-driven organisation, significantly reducing turnover and demonstrating that “care” is a competitive advantage. He also established the Lippert Academy for Leadership, which now draws interest from outside the company.

Key takeaways:

• Evidence that caring leadership delivers measurable business results, including lower turnover and improved performance
• Practical guidance on shifting from a growth-driven to a culture-first organisation while maintaining competitive strength
• Confidence to advocate for “care” as a viable competitive strategy